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This course will provide SMEs with the tools and ways of thinking to be able to integrate entrepreneurial thinking in to their creative thought process. It will ensure SMEs have a process for innovation that leads to uncover the financial and social value potential of their idea.
The course will ensure that participants leave with a business model for an existing idea together with confidence to use the tools introduced. SMEs will be introduced to: “Value Modelling” a technique that will uncover all the potential assets and value creation of the idea, the team/individual or the organisation. Through this, a quick financial model will emerge.
Additionally a visual exercise on mapping relationships will ensure that participants gain confidence in determining the whole value chain and ensuring that key relationships with customers/clients/audiences as well as those in the supply chain can be built and sustained. Participants will be shown how to place their idea in the complex and rapidly changing environment to maximum benefit.
Presented by Siân Prime, Business and Financial Modelling Specialist, Goldsmiths, University of London
Siân Prime has worked with the original Creative Pioneer Team at Nesta and was responsible for the content and delivery of The Academy – Nesta’s enterprise development programme; she also co-ran a £15million seed fund for Nesta to support the Creative Industries. Siân led the development of the material for Nesta’s Creative Business toolkit, and has worked for Natverkstan and Globalverkstan in Goteborg, IIMB in Bangalore, ITB Indonesia, the GoDown, Nairobi and East Africa region and nationally for the Arts Council England, the National Endowment for Science, Technology and the Arts and for the Cultural Enterprise Office, Scotland.
This course draws on her previous experiences in developing business and financial models for new sectors as well as new ideas.
For further information, eligibility and registration please contact:
Naomi De Maio:
This is a fully-funded programme for eligible SMEs London Creative and Digital Fusion -
For more events visit: www.londonfusion.org.uk/Events
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