CWL EVENTS ARCHIVE

This page summarises all of the events and activities that Creativeworks London has produced or was involved in. Included are also events and activities that were organised by our collaborators and/or partners.

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Plan, pitch, sell

January 13, 2016 @ 2:00 pm - 5:00 pm

$48 – $60

Improve how you sell yourself, your brand and your products

Designers enjoy the creative side of their business but are often unsure on how to approach buyers and lack the confidence to sell their products. The sales process can be daunting and involves choosing the right target customer, understanding the best way to approach them, preparing a pitch and presenting it to the buyer.

This interactive session, part of the Design Create Sell series of workshops, will focus on how to prepare for this process so you can expand your customer base, improve your sales technique and increase orders.

This workshop is suitable for fashion, accessory and jewellery designers that struggle with the sales side of their business.

It will cover the following:

  • Defining your unique selling point (USP)
  • Comparative shopping & research
  • Getting sales appointments
  • Developing a sales pitch framework
  • Anticipating and planning a buyer’s requirements.
  • Preparing for a sales appointment
  • Handling negotiation

Alison Lewy
This session is delivered by Alison Lewy, fashion industry expert and author of Design Create Sell – a guide to starting and running a fashion business.

Click here for more information and to book a place.

Details

Date:
January 13, 2016
Time:
2:00 pm - 5:00 pm
Cost:
$48 – $60
Event Category:

Venue

Business & IP Centre, The British Library
96 Euston Road
London , NW1 2DB United Kingdom


Queen Mary - University of London
Arts & Humanities Research Council
European Union
London Fusion

Creativeworks London is one of four Knowledge Exchange Hubs for the Creative Economy funded by the Arts and Humanities Research Council (AHRC) to develop strategic partnerships with creative businesses and cultural organisations, to strengthen and diversify their collaborative research activities and increase the number of arts and humanities researchers actively engaged in research-based knowledge exchange.