CWL EVENTS ARCHIVE

This page summarises all of the events and activities that Creativeworks London has produced or was involved in. Included are also events and activities that were organised by our collaborators and/or partners.

— event —
This event has passed.
Event:
Introducing social media for small business
Start:
December 17, 2015 2:00 pm
End:
December 17, 2015 5:00 pm
Cost:
Free, booking required
Category:
Updated:
December 4, 2015
Venue:
Business & IP Centre, The British Library
Address:
96 Euston Road , London , NW1 2DB, United Kingdom

Everyone seems to be talking about social media these days, but how can Twitter, Facebook, LinkedIn, YouTube and blogging actually help your business?

The potential to reach new customers through social media has never been greater and is constantly growing. With £5.67 billion attributed to online purchases annually and website visitors being ten times more likely to make a purchase if they are directed from social media, you could be missing out on valuable promotion and sales.

Neil Infield will cover some of the key social media platforms, with tips on how to use them effectively to engage your customers to increase sales and brand awareness.You will be shown how to develop a social media strategy and see a variety of free software tools to help you along the way.

Neil Infield

Neil Infield is the Manager of the British Library Business & IP Centre Reference Team. He has worked with a wide range of business ideas from all sectors, especially helping those who are starting up. Over the past six years, Neil’s blog In through the outfield has received more than 150,000 visitors. Through 500 posts he has covered topics from entrepreneurship and innovation to business and information management.

What our users say:

“Brilliant overview of the benefits and best practices for social media for small business.” Marcella Collins

“Great practical advice and ideas.” Polly Taylor

Click here for more information and to book your place.

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Queen Mary - University of London
Arts & Humanities Research Council
European Union
London Fusion

Creativeworks London is one of four Knowledge Exchange Hubs for the Creative Economy funded by the Arts and Humanities Research Council (AHRC) to develop strategic partnerships with creative businesses and cultural organisations, to strengthen and diversify their collaborative research activities and increase the number of arts and humanities researchers actively engaged in research-based knowledge exchange.