This page summarises all of the events and activities that Creativeworks London has produced or was involved in. Included are also events and activities that were organised by our collaborators and/or partners.

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Data Economy in the Big Data Era Workshop
October 6, 2013
October 9, 2013
August 7, 2013
Silicon Valley, CA
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United States

Part of the 2013 IEEE International Conference on Big Data

Workshop Description

In the famous article “What is Web 2.0″, Tim O’Reilly said that “data is the next Intel Inside”. However, creating value from Big Data cannot be accomplished by merely aggregating large amounts of data or performing analysis. Rather, the real value of Big Data resides in the composition of data products (or, more conventionally, applications). Leveraging the value of Big Data through data products and building a new data economy by creating a market where data products can be traded, exchanged and composed is key in the Big data era.

Big Data economy is about developing a value-centric view of the whole data lifecycle including collection, fusion, search, analysis, application development and consumption. This means, for example, that pricing the data should be interrelated to their potential for supporting the creation of valuable products, which is affected by factors such as their quality and history of usage. Furthermore, this creates the need for research on proper data supply chain and product composition models.

This one-day workshop aims to identify these key research topics and create a community that will contribute to establishing a data economy to assess and generate value from Big Data throughout its whole lifecycle.

Research topics included in the workshop

1. Business models on Big Data applications
2. Big Data products
3. Pricing models for data and data products
4. Supply chain of big data and data products
5. Data and data product ecosystem
6. Quality of data and data products
7. Data economy and social impact
8. Revenue management of data products
9. Ethics issues in data economy
10. Novel data product design

For more information click here or please contact Mr Orestis Tsinalis, DCE Research Assistant,


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Queen Mary - University of London
Arts & Humanities Research Council
European Union
London Fusion

Creativeworks London is one of four Knowledge Exchange Hubs for the Creative Economy funded by the Arts and Humanities Research Council (AHRC) to develop strategic partnerships with creative businesses and cultural organisations, to strengthen and diversify their collaborative research activities and increase the number of arts and humanities researchers actively engaged in research-based knowledge exchange.